Meta title and meta description are essential elements of on-page SEO. They help search engines understand your content and influence how your pages appear in search results. Optimizing them can improve click-through rates (CTR), rankings, and overall website performance.

There are two selections in the Meta title/description optimization box: Bulk optimize and Manual optimize. 

From the description, you can easily see the function of each: 

1. Bulk optimize - create bulk template, and your metadata will follow the same format
2. Manual optimize - optimize manually or using AI features (take more time but better result).

1. Manual Optimize

If you want to optimize your meta title/ description one-by-one, manually or using our AI feature, you can access Manual optimize:

Bulk AI Generate Meta

In the ‘Manual Optimize’ menu, you will see a list of posts with the Meta title/ description errors (Too long/ Too short). 

First, choose what posts you want to fix, then click on ‘Bulk AI Generate Meta’. This feature allows you to bulk fix meta data errors with AI suggestions. 

You can choose to generate Meta title, Meta description or both, and between fixing all data or Missing data only. 

If you choose to generate ‘All data’, our AI will fix all errors in selected posts: Missing meta data, Too long or Too short meta data. If you want suggestions only for missing meta data, click on ‘Missing data only’. 

In under 2 minutes, depending on the number of posts to be fixed, you will get our AI suggestion results. Then, you can choose to save all changes or save all and replace admin config. 

Please note that ‘Save all and replace admin config’ is non-reversible. If you need advice on this, please contact us. 

Fix Meta Errors Manually

In Manual Optimize, you can also fix them manually and use AI Generate to force-cut the meta title/description length if it is longer than the standard one. 

After manual editing, you can also tick 'Save and replace admin config'.

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Please note that ‘Save all and replace admin config’ is non-reversible. If you need advice on this, please contact us. 

2. Bulk Optimize

After clicking Bulk optimize, you can see the Meta Data Templates, which consist of meta title and meta description, which are the first things people see when they find your pages on Google.

This feature allows you to create bulk templates for the meta title and meta description of your pages, so you don't need to go to every page and create them manually one by one. Let’s go through all the steps!

Step 1: Choose your page type

After you click on ‘New template’, a pop-up window will ask you to choose which page(s) this template would be applied for. You can choose all pages or specific pages: Products, Collections, Blog posts. 

For each page type, you continue to choose more specific smaller pages within:

1. Products (3 options): If you choose ‘Specific products’, you will continue to add products you want the template to be applied for. If you choose ‘Products in collection’, you will get to select a collection, and all products in that collection will be applied with the new template. 

1. Blog posts (3 options): You will get to select similarly to when selecting Products pages.
   

1. Collections (2 options): You can choose between ‘All’ and ‘Specific in Collections’. 
   

Once you finish selection, click ‘Config template’.

Step 2: Configure the template

Here, name your new rule, specify its priority (especially when you plan to create multiple templates). Please note that, the bigger number is aligned with the higher priority. 

For example: A template with priority 6 can overwrite another one with priority 5. 

Besides, if there are multiple templates having the same priority, the later the higher priority. 

For example: 3 templates with priority 10. 

1. Template 1 (created 08:00 AM): Lowest priority.
2. Template 2 (created 09:00 AM): Medium priority.
3. Template 3 (created 10:00 AM): Highest priority. 
   

You can customize your templates for meta title and meta description by clicking ‘Insert variable’ and/or type in any additional content. 

Once you finish, change the status to ‘Enable’ to activate the template. 

Besides, this feature can also fix "Too long" or "Too short" content length or duplicated content from SEO Audit.