Keyword research guideline in Tapita SEO & Speed

It will be assumed that you are a Tapita advanced account. Let’s roll down and read each feature in detail one by one. 

This feature is used to generate keyword ideas for your content marketing and competitor research.

You can generate keywords based on one of these two sources:

• Start with topic: enter your store's main topic(s) to generate keyword ideas. Usually, this can be your collections' names, for example, "coffee grinders" or "auto parts". Try to be as specific as possible. After filling in the information box, please click “Generate ideas” to create the result.

  

• Start with a website: enter your competitor's website to generate keywords related to their business. This is a great way to research competitors and cover the gap between your website and competitors.

Just like "Start with topics," the "Start with a website" option lets you paste your competitor’s domain or page into the “https://” box. 

Please note that https:// has already been included in the box; avoid repeating that phrase.

The generated keywords can be used for the following purposes. Please note that these are just some of our suggestions.

• Ideas for new blog posts. For example, the keyword "best coffee grinder" can be written into a blog post titled "12 Best Coffee Grinders for Home Use in 2024".

• Optimize meta title and meta description of existing pages.

• Ideas for new products.

As a rule of thumb, you should select keywords with low competition and high average monthly searches.

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